I've been lucky lately that I've been able to design some really awesome logos for some very nice people. It's been great working with Sheri and Leslie these past few days and I think we came up with some really cool stuff! I wish you both the best in your businesses!
People always say, "follow your passion", and "do what you love", and I've always been skeptical....I'm finally starting to see the light.
Things are going better than we ever expected since we re-opened the studio in April this year. We've had an amazing outpouring of support from family and friends as well as an amazing streak of luck with our fantastic clients.
It seems that the opportunities abound and there is just no better feeling in the world than being able to do what you absolutely love while spreading the joy by creating happy customers! This is absolutely AMAZING! I wouldn't believe it if I wasn't living it!
I grow by learning. I learn by doing. I advance my craft by being pushed.
I learned quite a few things today.
I like familiarity and I love doing what I'm good at. It is safe. It keeps the clients happy which, in turn makes me happy, but it doesn't push the envelope.
I don't like experimenting with the unfamiliar (techniques, concepts, etc.) while working on a project I am being paid for. I don't like the idea of looking bad and wasting the money/time of my clients on things I'm not comfortable with.
I learned that some clients want, and are willing to pay for tweaks, redesigns, and experimentation, so I need to learn that it's okay to enjoy that push in those unfamiliar directions.
I learned that I am so more demanding of myself than clients are. When someone wants something and I know that I'm NOT the expert in that type of technique, design element, etc. I get scared. I never think of trusting my abilities, doing the best I can and submitting it to the client. That just seems odd to me. I feel like I might disappoint the client, look like a fool or worse... I'll have to live with some horrible mistake that my client will love and I will hate. Technically, that's their prerogative to like or dislike and mine to do my best to satisfy their visual needs.
Today I did it. I "tried" to do something that isn't really my thing, and the client actually liked it. It was an odd, yet enlightening feeling. After I got away from the design element, I realised that it wasn't as bad as I thought.
Is this how we grow as visual artists? I feel that I'm pretty good at challenging myself, but it really takes a client to push you hard, back you into a design corner and make you fight your way out.